New publication in MIT Sloan Management Review
How do companies scale emerging technologies? “A Better Way to Pilot Emerging Technologies” co-authored by Torbjørn Netland, Omid Maghazei, and Michael Lewis addresses this question.
This paper explains the story of IKEA’s drone adoption. To date, IKEA has 100 Verity drones checking inventories in 16 warehouses. How did they succeed? In fact, IKEA didn’t give up on drones for inventory management after pilots fizzled — it came up with a better approach for testing new technologies. Research suggests leaders should focus on a use case for cutting-edge technologies first, then develop a business case. Enjoy reading IKEA’s story with major takeaways for emerging technology adoption projects. The full article is available via external page Link.
This paper is based on the 2023 Jack Meredith Best Paper Award article Emerging technologies and the use case: A multi-year study of drone adoption". external page Details